Cultivating regional leaders through stories, connection and coaching.

HOLGRO®

HOLGRO exists to cultivate regional leaders and elevate their voices.

Through powerful storytelling and executive wellness coaching, we celebrate regional leaders and support them on their journey.

From paddocks to boardrooms, coastlines to deserts—we’re growing stronger regional leaders.

The HOLGRO® Ecosystem

HOLGRO® was founded to holistically support and empower individuals in business across regional and remote Australia.

Our mission is to deliver a unique blend of tools and services designed to foster health, wellness, and success, while shining a spotlight on the remarkable achievements of business leaders making a difference.

Through videos, digital news publishing, and coaching (coming soon), we are building an ecosystem where regional voices lead the conversation.

Because the future of leadership doesn’t only live in cities—it lives in the paddocks, shopfronts, sheds and sea ports of regional Australia.

And it all begins with their stories…

FEATURE PROJECT

YOU CAN’T DO THAT IN THE BUSH

A docu-series celebrating bold regional innovation.

You Can’t Do That in the Bush is our flagship storytelling project in collaboration with Blue Clay Creatives – expert regional storytellers!

Launching in May 2025, our first episode, ‘Plastic Fantastic,’ puts the spotlight on Connor Clarke from Plastics Pirate in Cairns and Dennis Fay from Salty Monkeys in the Torres Strait, and their game-changing solution to marine debris.

This series captures the courage, creativity, and community of regional entrepreneurs who are proving that location is no limitation when purpose drives the mission.

Want to be profiled?

We’re always on the lookout for the next big story changing the world from the regions. Whether you’re running a start-up from the shearing shed, scaling a social enterprise, or rethinking sustainability in the outback—we want to hear from you! Contact us via the form below.

From the Founder:

I’ve spent over 20 years helping tell the stories of regional Australia—and I can tell you with absolute certainty: the most powerful innovations don’t always come from the top end of town. They come from the bush.

HOLGRO® was born from a deep belief that regional people deserve to be seen, heard and supported—not just by their communities, but by the nation.

Through media, storytelling and shared leadership, we are building a platform that shows the world what’s really happening beyond the city limits. This isn’t just about inspiration—it’s about action. Our stories are a launchpad for growth, opportunity and change.

Our mission is to cultivate regional leaders—not just through coaching or consulting, but by elevating their voices and backing their journey. Whether through a short film, a profile piece, or a future coaching experience, HOLGRO is here to help regional businesses and leaders grow holistically.

We’re not waiting for permission. We’re supporting our regional leaders and telling the stories that matter—because the bush deserves to be on the map, not the margins.

Come on the journey with us.
Laticia Braving
Founder, HOLGRO®

Contact HOLGRO®

Let’s start a conversation.

Interested in finding out more about our community and growth model?

Book in a call with one of our team or email us for more information about our Professional Partner Program. And don’t forget to sign up and follow us for the latest news and updates!

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